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-# Starter Gutenberg Theme with UIKit 3
-This theme is designed to showcase what Gutenberg can do with regards to themes. It is intended as a work in progress, at least until v1 of the new editor (and maybe beyond).
+# Theme WPUGPH
+Modern Theme using UIKit 3 with good support for Gutenberg block styling. Based on gutenbergtheme https://github.com/WordPress/gutenberg-starter-theme.
 
-# Block focused
+Work in progress.
+
+## Block focused
 If something isn't a block yet, this theme will not have it. As each block happens, the theme will gain that functionality.
 
-# Styling just like Gutenberg
+## Styling just like Gutenberg
 The idea of the default look for this theme is to as closely replicate that of the Gutenberg editor output as possible. As a result the focus is on that styling not creating a new look.. yet. As things grow, we may have styles and go further into what the theme can have... who knows.
 
-# Roadmap ([See v1](https://github.com/wpugph/gutenberg-starter-theme/projects/1))
+## GNU General Public License v3
+This theme, like WordPress, is licensed under the GPL. Use it to make something cool, have fun, and share what you've learned with others.
+
+## Roadmap ([See v1](https://github.com/wpugph/gutenberg-starter-theme/projects/1))
 - Integrate UIKit 3
 - Basic Gutenblocks for UIkit components
 - WP UIkit Customizer
 - A11y ready
+
+## Philosophy
+- Time is precious commodity
+- Lean and DRY, minimum dependencies
+- Simple but readable code
+- Made for Child Theme developers and hackers
+- Always take advantage of modern WordPress core