Update license, trademark file and tagline

LICENSE.md

@@ -0,0 +1,50 @@
+# Cachet license
+
+This License from Alt Three Services Limited. (“Cachet”) governs your use of the accompanying Software. By using the Software, you accept the terms of this License. The Cachet software is copyrighted by Alt Three Services Limited.
+
+## Permissions
+
+Subject to the following conditions, you are permitted to:
+
+- Use the Software in your commercial or non-commercial projects.
+- Modify the Software to suit your needs.
+- Bundle the Software with your own projects.
+- Submit modifications of the Software to Cachet.
+
+## Conditions
+
+In exchange for these permissions, you agree:
+
+- Not to remove any copyright or other notices from the Software.
+- Not to make the Software available under a license that supersedes or negates the effect of this License.
+- Not to distribute the Software or modifications of the Software as a standalone product, but only as part of another application.
+- To include a verbatim copy of this License in any distribution of the Software.
+- To comply with Cachet's [trademark policy](https://github.com/cachethq/core/blob/main/TRADEMARKS.md).
+
+### Termination
+
+Your license to use the Software will terminate automatically if you breach any terms of this License or initiate a copyright, trade secret, or patent claim against Cachet, any of its affiliates, or any user of the Software (including as modified by you).
+
+### Disclaimer of Warranties
+
+The Software is provided "AS IS," without any warranties. This includes any implied warranties of merchantability, fitness for a particular purpose, or non-infringement. You must pass this disclaimer on whenever you distribute the Software or derivative works.
+
+### Limitation of Liability
+
+Cachet is not liable for any damages related to the Software or this License, including direct, indirect, special, or incidental damages, to the fullest extent permitted by law. You must pass this limitation of liability on whenever you distribute the Software or derivative works.
+
+### Governing Law
+
+This License is governed by the laws of Delaware, and the parties consent to exclusive jurisdiction in Delaware courts. The parties waive all defenses of lack of personal jurisdiction and forum non-conveniens.
+
+### Entire Agreement / Assignment
+
+This License is the entire agreement between the parties, and supersedes any and all prior agreements, understandings or communications, written or oral, between the parties relating to the subject matter hereof. This License may be assigned by Cachet without your prior consent.
+
+### Reservation of Rights
+
+Alt Three Services Limited reserves all rights not expressly granted to you in this License. Alt Three Services Limited owns all right, title, and interest in and to the Software.
+
+## Alternative License
+
+For alternative licensing, please contact [email protected].

README.md

@@ -5,7 +5,7 @@
     </picture>
 </p>
 
-Cachet, the open-source status page system.
+Cachet, the open-source self-hosted status page system.
 
 ## Cachet 3.x Announcement
 

TRADEMARKS.md

@@ -63,4 +63,4 @@ If you want to report misuse of a Cachet trademark, please email [hello@cachethq
 
 Last updated: November 25 2024
 
-These guidelines are based on the Model Trademark Guidelines, available at http://www.modeltrademarkguidelines.org., used under a Creative Commons Attribution 3.0 Unported license: https://creativecommons.org/licenses/by/3.0/deed.en_US
+These guidelines are based on the Model Trademark Guidelines, available at http://www.modeltrademarkguidelines.org., used under a Creative Commons Attribution 3.0 Unported license: https://creativecommons.org/licenses/by/3.0/deed.en_US

composer.json

@@ -1,7 +1,7 @@
 {
     "name": "cachethq/cachet",
     "type": "project",
-    "license": "MIT",
+    "license": "proprietary",
     "authors": [
         {
             "name": "James Brooks",